Ganesh Premium Tea Private Limited has supplied strong Assam CTC chai patti in bulk from Mumbai since 1986, to distributors, kirana shops, hotels, caterers and exporters. Five grades, one family, no middlemen.
The honest answer
Because of where the money is saved. In this category a cheap tea is usually a thin tea, so a keen price should make you suspicious. Here is exactly what we do not spend money on, and what we refuse to save it on.
We have never bought a television slot or a cricket sponsorship. Four and a half lakh cups a day were won on the shelf, at the counter and in the cup. Nobody buying from us is paying for a celebrity to hold the pack.
No seasonal range, no boutique lots, no new packaging every quarter. We buy one thing from Assam, in volume, every month of the year. Buying narrow and deep is simply the cheapest way to buy tea well.
Three generations running one business in Mumbai since 1986. No investors to return, no layers between the garden and your godown, and the person who answers your message is the family.
One hundred per cent Assam CTC. No blending filler, no added colour, no exhausted leaf bulking out the pack. The saving is in what we do not spend on ourselves, never in what goes into the tea. That distinction is the entire business, and it is why the blend has not changed since 1986.
One kilo of CTC makes 400 to 500 cups at 2 to 2.5 grams each. So whatever you pay per kilo, the tea in a cup of chai costs a few tens of paise. The kilo price is not what decides your margin.
The range
Five grades, made for five different counters. The right one depends on what you sell, how fast it moves and how your customers drink it, so here is what each is for.
The flagship blend, the one on the DMart shelf. Full colour, holds its strength against milk.
The same blend at a price point that moves daily. The pack that gets a first-time buyer.
Built for a keen price without going thin. Strong, straightforward, everyday.
The top of the range. The maltiest of the five and the biggest aroma off the pot.
The finest grade, so it extracts fastest and darkest. The lowest cost per cup we make.
Not sure which one? Tell us what you sell and how your customers take their chai, and we will send two to cup side by side.
Quality, taste, aroma, colour
Not from a description. Tea is bought by cupping it, so here are the five things a buyer should test, including the one that costs caterers their customers and that almost nobody checks before signing.
Brewed in plain water it should run deep amber and clear. With milk it should hold a full reddish brown. A thin tea turns grey once the milk goes in, and no amount of extra patti brings the colour back.
Three to four minutes at a rolling boil should be enough to get a full cup. If a tea needs five or six minutes and a heavier hand, you are paying to boil water.
The bite at the end of the sip. Assam gives it and a flat, sweetish tea has none. It is the first thing a regular chai drinker notices and the last thing they forgive.
Malty, the way the origin should smell coming off the pot. Not grassy, not smoky, not dusty. Aroma is the parameter a customer registers before they have tasted anything.
Cup the January stock against the July stock. This is the one that matters most and gets tested least. A caterer does not lose an account because the chai was bad once; they lose it because it changed.
We would rather you ran those five checks than took our word for any of it.
Ask for samplesOpen to
Every route below reaches the family on WhatsApp, not a call centre, and each one opens with your details already written so the first reply can be a useful one.
Territory-wise supply across Maharashtra, with the pack sizes that already sell in this market.
Enquire on WhatsApp: Distributors and super stockistsThousands of neighbourhood shops already reorder Ganesh without being asked. Yours can be one of them.
Enquire on WhatsApp: Kirana and retailHotel Dust is made for exactly this: fastest brew, deepest colour, lowest cost per cup at volume.
Enquire on WhatsApp: Hotels, restaurants and caterersOne consistent cup, month after month, without the reorder becoming somebody's job.
Enquire on WhatsApp: Offices and canteensAssam CTC in bulk, with our FSSAI licence and our side of the documentation.
Enquire on WhatsApp: ExportersTell us the pack, the grade and the quantity you have in mind and we will tell you what is possible.
Enquire on WhatsApp: Own label and custom packingNo forms, no waiting
Four steps, and the second one is the important one. Nobody should commit to a tea supplier before they have brewed the tea.
One WhatsApp message with what you sell, where you are and roughly how much tea moves in a month. That is enough for us to know which grades to put in front of you.
We send samples of the grades that fit. Brew them against whatever you buy today, at your own dosage, with your own milk. This is the step that decides everything and it costs you nothing.
Trade pricing is set per grade, pack format and quantity, which is why there is no rate card on this page. You get a number against the tea you have already tasted.
Packed and dispatched from our Mumbai operation. After that, reordering is a message, and the blend you tasted in the sample is the blend that keeps arriving.
Yes, and here is the honest division of labour, because a supplier who is vague about this is a supplier who has not done it.
Every tea exporter must hold the IEC and the Tea Board registration themselves. No supplier can export on your behalf without them, and anyone who tells you otherwise is worth walking away from.
It depends on the grade and the pack format, so we set it per buyer rather than publishing one number. A caterer taking Hotel Dust in bulk and a shop taking 250g pouches are not the same order. Tell us your trade and your volume on WhatsApp and we will tell you the smallest sensible first order.
Yes, and you should. Tea is bought by cupping it, not by reading about it. Tell us which grades you are considering and we will send samples so you can brew them side by side against whatever you are buying now.
We work with distributors and super stockists across Maharashtra and we are open to new territories. Message us on WhatsApp at +91 93200 28110 with your city and the trade you already serve, and we will come back on territory, pricing and quantities.
Yes. Hotel Dust is the grade made for it: the finest particle size of the five, so it extracts fastest, gives the deepest colour and carries the lowest cost per cup at volume. That is why hotel and canteen kitchens buy dust rather than leaf.
We supply Assam CTC in bulk to exporters, along with our FSSAI licence and our documentation. The export licences are yours to hold: every tea exporter needs an Import Export Code from DGFT and a Registration cum Membership Certificate from the Tea Board of India in their own name.
Yes. Ganesh Premium Tea Private Limited holds FSSAI licence 11516021000874. The tea is also stocked by DMart and Reliance Retail, both of which qualify a vendor before listing them, so that diligence has already been done by somebody with more to lose than you.
One message, your trade and your volume. Samples go out, you cup them against what you buy now, and we talk numbers after that.
Ganesh Premium Tea Private Limited, Mumbai, Maharashtra. FSSAI licence 11516021000874. Family owned since 1986.